Articles tagged in "advertising"

Colored make-up drips out of bottles
How Saddington Baynes renders high-quality product designs

Visualizing a luxury watch spearheads a new direction for esteemed London creative production studio Saddington Baynes. We ask the team for their top CGI tips.

Total Chaos: Day two recap

Total Chaos’s last day was a cornucopia of cool CG content covering everything from the world’s biggest buildings to the universe’s biggest bad guys.

Total Chaos: Day one recap

Ian Spriggs exclusively unveils his latest portrait, Vlado on new V-Ray Next for 3ds Max features, women in tech panel plus more from Chaos Group's conference.

Dave Macey — INK

Audi, McLaren, and Wired have turned to INK for incredible renders. Founder Dave Macey tells us how the company’s made a name for itself, and the importance of its passion projects.

© Lunar Animation© Lunar Animation
Shooting for the Moon: How Lunar Animation Built a VFX Pipeline for the Future

With an impressive CG portfolio that's racked up over 350 million hits on Youtube, VFX studio Lunar Animation does it all — from cartoon cats to VR space battles.

Follow the Rabbit into an Airbnb VR Experience by Bipolar Studio

Find out how they made that incredible rabbit, and the role V-Ray played in making virtual apartments look real.

© DBOX
DBOX's Keith Bomely on Wild 200 East 59th Marketing Campaign

Zoo York: Selling spacious apartments with the world's biggest animals.

Visual State Jaguar XF© Visual State
Visual State unites V-Ray Next and VRscans for Jaguar project

Chaos Group’s next-gen tech helps creative studio create eye-popping renders.

PX Group Automotive© PX Group
HOW VRSCANS CHANGED PX GROUP’S AUTOMOBILE RENDERS

Artist Oliver Kossatz takes us under the hood of his incredible imagery.

Unit Image Canal KitchenUnit Image © Canal
Unit Image - Canal Kitchen

Unit Image cooks up CGI for TV station ad.

Forge & Morrow © Flordis
Forge & Morrow - Medicine Grown From Science

Nature and science collide in this award-winning advertising campaign.

© Mackevision
Mackevision – Porsche Mission E

Mackevision animates gorgeous electric car concept for the Porsche Mission E.

Den Brooks © Pearl Studio
Pearl Studios – 360fly

Pearl Studio gets its hands dirty for these gnarly renders of 360fly’s action cam.

MPC © Faraday Future
MPC – Electric Dreams

MPC Creative drives into tomorrow with its spot for Faraday Future.

© INK
INK – Rado Luxury Watches

INK's incredible art shows that Rado’s luxury wristwatches really are tough as nails.

© Edit House
Edithouse – Creates Launch Film for Volvo XC Coupe Concept

How Edithouse's 13-man team was stretched to its limits by the launch film for Volvo's XC Coupe.

© Minimal
MNML – Visualization in Crowdfunding Projects

How Chicago-based design firm MINIMAL has helped kickstart Kickstarter.

© FirstBorn/ Legend3D
Legend3D – The Art of Patron

Legend3D’s VR Director Justin Denton on the charms and challenges of virtual reality.

© Outpost
Outpost - Paper World

A lo-fi ad which makes use of high-tech software.

© Buck
Buck – Seed Matters, The Germ of an Idea

The natural versus chemical food debate is the subject of Buck's advertisement.