Architectural rendering is the process of taking an architect’s design and using software to create 2D and 3D photorealistic visualizations. These allow everyone involved in a project to see into the future and find out how a building will look. They also make it easier to make decisions and create better designs.
While it sounds simple, there are a potentially infinite number of options available for each project. What time of day will we depict in the image? Which angle accentuates the building’s features best?
Sometimes architectural renderings can be created in-house by a dedicated team or individual, or they can be outsourced to architectural visualization companies that specialize in creating eye-catching imagery.
V-Ray is the number one software for architectural rendering
Almost everyone who creates architectural renders uses V-Ray: In CGarchitect’s Architectural Visualization Rendering Survey, almost 65% of respondents said they use the software. Architects and designers can use V-Ray to render any size project, from a home remodel to a city masterplan, exactly as it will look when it's built.
ARCHITECTURAL RENDERING SHOWREEL
A showcase of architectural visualization from some of the many talented designers,
studios and firms that we are fortunate to work with.
HOW V-RAY IS USED IN ARCHITECTURAL RENDERING
Realistic architectural rendering plays a role right from the very beginning of a project. A massing model is used to define the physical constraints around a building and work out how it will fit in with the surrounding environment. V-Ray can help with quick but accurate renders of this crucial step.
V-Ray is there to help with the evolution of an architectural rendering project. Property owners, planning authorities and the architects themselves can benefit from photorealistic renders and virtual reality tours to explore ideas and the building’s impact on its locale.
Potential buyers and investors can be won over with glossy images and slick videos that show what it will be like to live in their dream homes. With V-Ray, artists have access to an array of tools that can really bring a project to life and make it look stunning.
Intuitive controls and compatibility are a must when time is of the essence. V-Ray is easy to learn — and it gets easier to use with each new version — and it’s compatible with the most popular plugins for arch viz, including Forest Pack, Railclone, Substance Painter, plus many more. When your tools work together, everything is faster.
GETTING STARTED WITH V-RAY
Speed up your architectural rendering skills with our collection of tutorials & case studies
V-Ray Collection combines our most powerful software to provide you with everything you need without worrying about numerous licenses. Get V-Ray, Phoenix FD, Chaos Vantage, Chaos Cloud & VRscans in a single collection.